People are cutting the cord with greater frequency, particularly as the on-demand options from over-the-top providers begin to gain traction with more consumers.
http://www.mediapost.com/publications/article/198280/promotional-offers-can-lure-back-cord-cutters.html
http://www.mediapost.com/publications/article/198280/promotional-offers-can-lure-back-cord-cutters.html
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